Title The Dictionary of Business Nonsense
Subtitle The World’s Most Comprehensive Collection
Author Kevin Duncan
ISBN 9789386105103
List price Rs 395.00
Price outside India Available on Request
Original price
Binding Paperback
No of pages 184
Book size 153 x 229 mm
Publishing year 2017
Original publisher LID Publishing
Published in India by Viva Books Private Limited
Exclusive distributors Viva Books Private Limited
Sales territory India, Sri Lanka, Bangladesh, Pakistan, Nepal, .
Status New Arrival
About the book
  
 

Description:

Deciphering the jargon and nonsense we all encounter in business today.

If you work in business, the chances are you have fallen under the poisonous spell of business nonsense and jargon. Very few of us seem able to avoid “reaching out”, or”touching base”, or “shifting paradigms”, or thinking outside the box”. No longer solely the province of management consultants, investors and MBA types, business gobbledygook has mesmerized the rank and file around the globe. Help is at hand with this Dictionary of Business Nonsense, aptly described as “the world’s most comprehensive collection” of the top 2,000 business terms and jargon that have infected us all. Stay sane (and keep your colleagues and customers from suffocating you) from the business nonsense madness by having this dictionary by your side.

Based on his wide and extensive experience with business nonsense, Kevin Duncan deciphers the terms and language of modern-day business speak.
  • Contains 2,000 of the most annoying, pretentious and often useless business jargon and terms.
  • Each jargon and term is deciphered with a heavy dose of humour.
  • Presented in dictionary format - includes cross-referencing to other related nonsense jargons and terms.
  • Excellent gift book - to save anyone from the bewilderment and bafflement of business nonsense.
About the Author:

Kevin Duncan is a business advisor, marketing expert and the author of several successful business books. He previously worked in the communications and advertising sector for over 25 years.

Target Audience:

Corporates and management professionals.
 
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